Keurig Dr Pepper
Keurig Dr Pepper’s (KDP) website was the result of an unprecedented 4-week sprint to design and develop a corporate website that represented the merging of two companies, Keurig and Dr Pepper. The primary objective was to quickly design and build a clean and simple foundation that would allow KDP to easily evolve their Web presence over time.
Three years later, I partnered with KDP and Publicis Sapient to extend their website, and position it as a centralized location for nutrition facts on all KDP products. Its clean, utilitarian UI borrows from many e-commerce design patterns, providing quick and easy access to nutrition labels, ingredients, claims and certifications, and much more.
A fast, simple and beautiful design for a Fortune 500 company required a pragmatic approach.
The Family of Brands displays the full breadth of the KDP product catalog, and allows for quick filtering via product categories.
“Corey brings a multitude of digital skill sets to an organization looking to hire both strategy and execution. Moreover, he brings levity and maturity in these fast-paced Marketing and agency environments. From a skill set perspective, he provides tremendous value informing and setting digital strategy to stakeholders which transitions nicely into thoughtful Information Architecture and eventually design.”
Clean, mobile optimized design focused on getting people quickly into product facts.
Easily accessible and mobile optimized faceted browsing for over 500 products.
Product highlights, nutrition facts and ingredients accessible from one view.
